Practical, no-fluff guidance

App development guides & costs

Straight answers on how much it costs, how long it takes, and how the process actually works. No sales pitch, just what we have learned shipping real products.

These guides break down real cost ranges, realistic timelines, and the tradeoffs most agencies leave out of the pitch deck. New guides publish regularly.

Cost and timeline at a glance

The short version of all three guides in one table. Each row links to the guide that explains where the number comes from and what moves it.

What you are building Typical cost (2026, USD) Typical timeline
Landing page and waitlist $3,000 – $8,000 1 – 2 weeks
Web app MVP $12,000 – $28,000 6 – 10 weeks
Mobile MVP $15,000 – $35,000 8 – 12 weeks
Complex platform $100,000+ 4 – 6+ months

Ranges reflect typical US and Western European market rates in 2026. Costs run lower in some regions, but the gap between tiers holds everywhere, which is why the tier you pick matters far more than the rate you negotiate.

Where these numbers come from

Every range on this site is one of two things, and we label which.

Market rates

What agencies and studios in the US and Western Europe actually quote in 2026 for a given scope. Useful for sanity-checking a proposal you already have on your desk.

What we have shipped

Timelines and tradeoffs from products this studio built and published itself, including the apps on Google Play and the web products you can open right now. Not client case studies we cannot show you.

What we leave out

No blended hourly rate that hides who does the work, and no single number presented as the answer. A quote without a written scope attached is not information, it is a negotiating position.

Ready to turn a range into a number?

Guides get you to a realistic bracket. Getting to an actual figure means scoping the specific thing you want built.

MVP development

Cut the wishlist down to the smallest product that can prove the idea with real users, then build and ship it.

Web app development

SaaS dashboards, client portals and internal tools on Next.js and Supabase.

Common questions

Why does every agency refuse to publish prices?

Because the honest answer depends on scope, and a public number gets quoted back at them for a project three times the size. The ranges here solve that by tying every figure to a tier with a defined scope. That is also why a quote you receive should list what is excluded, not just what is included.

Are these ranges valid outside the United States?

The absolute figures reflect US and Western European rates. In Latin America, Eastern Europe and South Asia the same scope typically costs less. What travels is the relative gap: a complex platform costs several times an MVP everywhere, so the tier you choose moves your budget far more than the country you hire in.

What is the single biggest cause of a blown budget?

Scope that was never written down. When nobody agreed what is out, everything is arguably in, and every addition looks small on its own. The fix costs nothing: a written scope that lists exclusions explicitly, before work starts. See the app development cost guide for what that looks like in practice.

Is it cheaper to build one app for both iOS and Android?

Yes, substantially, which is why React Native with Expo is our default for mobile. One codebase, two stores, and a single team maintaining it. Fully native separate apps make sense when you need deep platform-specific capability, and that is a real but uncommon requirement. The React Native page covers where the line falls.

How current are these guides?

They carry 2026 figures and get revised when market rates or the stack shift enough to change a range, not on a content calendar. If a number here contradicts a quote you have in hand, the quote is the better data point for your specific project.

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